The importance of earned media in todayβs advertorial society
In todayβs society where sponsored content is everywhere you look, it could be easy to entertain the idea that earned media is losing power by being drowned out by paid […]
How to make 2019 your best marketing and comms year yet
Although your New Yearβs resolutions may have already fallen by the way side, donβt let this happen to your marketing and communications strategy. Itβs a great time to; review the […]
How to rebrand like a pro
If you havenβt heard, we refreshed our brand recently! We dropped βPRβ from our logo to βAgent99β and launched a dynamic new website that communicates our brandβs offering via rich […]
Why a holiday is as good as change
Itβs an age old saying, βchange is as good as a holidayβ, but returning to Agent99 HQ after being fortunate enough to take seven weeks off to travel, I can […]
My first internship experience in Sydney
My name is Jonas, and I am from Denmark. I just started an internship with Agent99 for the next three months. Last semester I went to Deakin University in Melbourne […]
We share the secret weapon to getting ahead of the competition this Christmas and New Years
Tis the season for giving and making resolutions, so here at Agent99 we are resolving your fear of rolling out a communications campaign during the Christmas and New Year period. […]
How to encourage innovation and creativity within your team
Innovation and creativity are the key to any businesses growth and overall success, yet many workplaces donβt put enough focus on the two. Here at Agent99 we recognise how an […]
5 Ways to make a good impression on the phone
I know what youβre thinking. Who cares about phone etiquette anymore when everything is online? Business may happen more and more online but last time I checked, most offices have […]
How do you define a news angle? What makes the news?
Clients who have little to no experience with public relations, and often new recruits to the Public Relations (PR) Industry, tend to confuse advertising with PR. PR/Publicity is defined as […]
Top Five Public Awareness Campaigns
Like regular businesses, NGOs and NonProfits rely on PR to get their message out there and secure funding. Below are five of the most successful public awareness campaigns of the […]
7 PR Campaigns that have taken over Social Media and the World
If you still doubt the power of social media, itβs time to think twice. Recent campaigns show the extent to which social media allows PR campaigns to garner serious awareness, […]