5 Ways to make a good impression on the phone
I know what you’re thinking. Who cares about phone etiquette anymore when everything is online? Business may happen more and more online but last time I checked, most offices have […]
Why brand stories are so important
When we first meet with potential clients, one of the essential questions we ask is “Why?”. Why, as a business owner or public figure, do you do what you do? […]
What does the future of PR hold?
As a team, we recently attended a PR Newswire event that discussed, “The Future of PR”. It saw a series of speakers offer their take on the future of our […]
PR Versus Marketing
Public relations (PR) and marketing are often discussed in unison. Here at Agent99, we do both, but our core function always has been and always will be PR. That said, […]
Keeping the long-term focus – how forward thinking can accomplish business goals
Forward thinking is important to any business, no matter what size they are. When individuals and organisations use forward thinking, it allows them to achieve their goals faster. At Agent99, […]
Case Study Spotlight: Buderim – Ginger Pride Rally 2016
Buderim Ginger is one of the world’s largest suppliers of ginger root products, with their headquarters and most of their ginger crops located in Sunshine Coast QLD. They produce ginger […]
How to work with a PR agency
Working with a PR agency can mean the difference between a soft product launch and a massive product sell-out, a one-night limited audience engagement versus a sold-out traveling series. The […]
How to make your brand stand out from the competition
The number of brands in the market increases every day; blowing up our social media and flooding our inboxes. As a result, it can be hard to have a brand […]
Debunking the myths surrounding PR
Do you know exactly what a PR professional does? Unless you’re in the industry, there can often be some confusion around what PR is, how it differs from marketing, whether […]
7 Ways to Empower Your Employees
It can sometimes be easy for leaders to forget that their business relies not only on their own performance, but that of their employees. Your employees’ success is intrinsically tied […]
A lightning round with Agent99’s newest intern
With the winter months upon us, apart from cooler temperatures and the marvellous VIVID festival, this means one thing specifically: a new agent has joined the team! As a result, […]