5 things you need to have before starting a successful PR campaign
When it comes to a PR campaign, preparation REALLY is key. You will need to put in the groundwork if you want to achieve exceptional results and capture national attention. Here are 5 things you’ll need to have ready: Have set KPIs in mind Some people have the mindset that potential reach and reams of […]
Free Download: How Videos Can Help to Achieve Cut Through on Your Followers’ Social Media Feeds
With social media feeds being inundated with updates about COVID-19, it’s becoming even harder for brands to achieve cut through and engagement with audiences. How do we get that cut through? Video has proven to be a great disruptor when it comes to posting on Facebook, LinkedIn and Instagram. One channel that has picked up […]
Free Download: How to Adapt Your PR Strategy During a Crisis
Coronavirus, COVID-19, global pandemic and social distancing are new words and phrases that have become part of our daily conversations. The escalation of COVID-19 from a small number of isolated cases to a global pandemic has transformed every industry and all facets of our lives at an alarming rate. For many businesses, this virus has […]
Free Download: How to Harness the Power of Social Media Influencers During Challenging Times
With the marketing world evolving rapidly, marketers are having to find creative and effective ways to reach their audience. Influencers are a select group of content creators that have discovered ways to increase their follower base and engagement by creating considered, organic content that appeals to audiences without a hard sales push. Here is how […]
Free Download: Media Training Bootcamp – The 5 Things You Need To Know
Media attention can be a game changer for your brand or business, but with so many brands vying for attention in a limited amount of top-tier media, getting quality earned media coverage is becoming more and more challenging, particularly during times where there are dominant world stories and headlines! If you’ve never been interviewed before, […]
Free Download: Simple Strategies to Keeping Your Online Community Engaged and Inspired
Whether it’s to remain timely and on topic, or to keep top of mind, there are simple and more importantly proven ways to keep your online community engaged and inspired. Now more than ever, brands and businesses need to keep the attention of their social media followers, as feeds are full of content that can […]
Free Download: How To Write An Impactful Media Or Public Statement
Many businesses are now in a situation where they’re required to write a media or public statement as part of their own crisis communications plan. Their store might be closing, or their service is unavailable as a result of COVID-19 and they need to release a clear statement to their audience. Unlike a full press […]
Free Download: How To Instil Confidence In Your Social Community During Times Of Crises
With the landscape of social media currently evolving on a daily basis due to the COVID-19 pandemic, it’s important to have a strategy in place to give you some direction on how you engage with your social media followers. But how do you approach the topic of what’s going on without sounding opportunistic? How do […]
Meet the Agents – Part 6
Name: PeterRole: Intern A little bit about myself… I am definitely my happiest taking friends with me to explore new places whether on a beach trip down the coast, up to the snow or visiting a city for the first time. What did you want to be growing up? My childhood was spent getting up […]
Meet the Agents – Part 6
Name: Raymond ToplakRole: Digital Marketing Specialist A little bit about myself… Howdy, I’m Raymond and I’m the Digital Marketing Specialist at Agent99. I enjoy exploring the great outdoors (usually with headphones on, listening to a true crime podcast), reading, going to concerts, traveling or spending time with loved ones… usually eating or playing Cards Against Humanity. 1. […]