For a communications professional, watching a PR crisis hit is kind of like watching Dr Pimple Popper videos. It’s incredibly uncomfortable, yet you just can’t seem to look away. A[...]
We are in the final week of the year and are definitely starting to reach more for the drinks cart, so it seems as good a time as any to[...]
Even if you’re not a PR / Marketing professional, chances are you’ve heard of the phrase ‘publicity stunt.’ A publicity stunt is a planned event, idea or concept that marketers[...]
As we head into the final month of 2022, there’s no better way to reflect on the year than to look back at a few of the best PR campaigns[...]
Spotlight: Meriha Beaton – Senior Account Executive Hello! Meriha here. 😊 I’m the newest Senior Account Executive at Agent99, arriving from Canada in early October. I have a background in[...]
Spotlight: Claire Cooke – PR & Social Account Coordinator My name is Claire and I’m a PR & Social Account Coordinator at Agent99 PR. I recently finished up my university[...]
Spotlight: Kathleen Quere – Senior Account Executive Hi there! I’m Kathleen Quere (but everyone calls me Kath) and I’m a Senior Account Executive at Agent99 PR. I joined Agent99 in[...]
Spotlight: Emilie Lawson, Senior Account Manager Hey there, I’m Emilie – along with being a Senior Account Manager at Agent99, I also carry a few other titles. Those would include[...]
Spotlight: Eva Harrington, Senior Account Executive I’m Eva Harrington, a Senior Account Executive at Agent99. I’ve been here just over a year now but have been working in the industry[...]
With our team rapidly growing, and so many wonderful people joining the Agent99 family, our new blog series will introduce you to our team members and give you an insight[...]
With our team rapidly growing, and so many wonderful people joining the Agent99 family, our new blog series will introduce you to our team members and give you an insight[...]
I’m sure, at one time or another, we’ve all witnessed a media interview that’s gone wrong. Perhaps the journalist caught the interviewee off guard with a question they weren’t prepared[...]
Now that we’ve established the fundamentals of what media training is, how to prepare for different forms of media interviews and the benefits of media training for your business, we[...]
Now that you know what media training is, and its benefits in terms of preparing for an interview, we’ll delve further in exactly what to look for in a media[...]
Getting media trained and feeling ready for those important interviews and press moments is crucial to ensure you’re always calm and on message. You never want to be that person[...]
We’ve all witnessed a bad interview. Whether it’s been on the evening news or on the red carpet, watching a guest fumble over their words, say something odd or simply[...]
I have a not-so-surprising confession. I love the limelight. If you don’t know me, you’re probably thinking ‘who is this self-obsessed weirdo?’ But the truth is, I absolutely love any[...]
So far in this blog series we’ve discussed what digital PR actual is, how to audit your owned channels, how to leverage social media for success, how to ‘own’ your[...]
Calling all businesses and entrepreneurs who are masters in their field…how do you keep your audience interested in what YOU have to offer? Do you engage with them via a[...]
In recent weeks, our blog series has looked into the intricacies of Digital PR and how to optimise your brand’s online presence through conversion channels, mastering your owned channels and[...]
So, we have spent the last few weeks discussing Digital PR and what it is, how to truly own your owned channels, how to push traffic to your site via[...]
Now that you understand what Digital PR is, and how to own your owned channels, this blog is going to provide a ‘how-to guide’ on evaluating the strength of your[...]
I’m going to take a guess about your character, and I know we’ve just met so this may seem strange, but I think you’re a savvy shopper. You love to[...]
Have you been thinking about how your brand or business can benefit from the ever-growing social media channel-sphere? Over the last decade, the digital landscape has changed significantly and platforms[...]
What does having a digital impact (or a strong digital footprint) look like in today’s technology-driven climate? While some might think it’s about having a really strong social media presence,[...]
Up until now we’ve discussed how PR events can be a very important part of an overall campaign strategy, a great tool for launching a campaign and most importantly, for[...]
Picture this, a brand you love and authentically engage with reaches out and offers you a personalised trip to experience all it has to offer. Chances are, you will soak[...]
