Brand reputation plays a huge role in determining buyer decisions, so having an effective PR strategy in place is essential, and if we know a thing or two here at Agent99, it’s PR and communications!
Our highly specialised team work tirelessly to develop and deliver effective brand messages that say the right thing about your business, helping people understand your competitive advantage and separating you from the pack.
PR and Communications  Strategy
Brand reputation plays a huge role in determining buyer decisions, so having an effective PR strategy in place is essential, and if we know a thing or two here at Agent99, it’s PR and communications! Our highly specialised team work tirelessly to develop and deliver effective brand messages that say the right thing about your business, helping people understand your competitive advantage and separating you from the pack.
1/ Strategy
Agent99 adopts a holistic approach to communications, covering public relations, brand and reputation management, social media, and event planning, all aimed at connecting you with your audience. We will work hand in hand with your team to strategise how to best achieve your goals, the tactics to employ to get you noticed, and the clever ways to put your brand on the map. To do this, we craft stories and develop ideas relevant to your brand that are appealing and capture peoples’ interest.
2/ We get going
Once we’ve developed a killer PR plan, we get started, pitching your brand out to media, crafting social posts or directing awesome videos and taking care of all of the moving parts to make your campaign not only a success, but a complete knockout! Agent99 adopts a holistic approach to communications, covering public relations, brand and reputation management, social media, and event planning, all aimed at connecting you with your target audience.
3/Â We achieve the results you want
As an agency, we pride ourselves on delivering outstanding results and so we are constantly measuring campaign outcomes, updating you every day on our progress, letting you know what’s working and what’s not, and when we need to change tact to ensure we create an epic campaign that gets your brand noticed.
Prices start from $5,500 per month, pending scope.
Call us now to see how we can achieve the best PR results for your brand.
To effectively broadcast brand messages to your target market and increase awareness, it’s crucial that you utilise the right channels.
While traditional forms of media such as print, radio and television are still very important, the effect that the internet has had in terms of where and how people consume information has radically changed the game.
Whether it be online or via other means, media relations is about developing relationships with the right media outlets and earning coverage that essentially works as an unpaid advertisement for your brand. Studies show that reading about a company in the news is considerably more influential to consumers than seeing or hearing a conventional ad. As such, having a robust media relations strategy in place goes a long way in building credibility with your target audience over time.
Media Relations and Publicity
To effectively broadcast brand messages to your target market and increase awareness, it’s crucial that you utilise the right channels.
While traditional forms of media such as print, radio and television are still very important, the effect that the internet has had in terms of where and how people consume information has radically changed the game. Whether it be online or via other means, media relations is about developing relationships with the right media outlets and earning coverage that essentially works as an unpaid advertisement for your brand. Studies show that reading about a company in the news is considerably more influential to consumers than seeing or hearing a conventional ad. As such, having a robust media relations strategy in place goes a long way in building credibility with your target audience over time.
1/Leverage contacts
Agent99’s network of media outlets, websites, bloggers, influencers, podcasters and local and international news media allows us to put your brand in the optimal position, earning more positive coverage. This can have a real and measurable effect on your reputation, credibility and ultimately your bottom line.
2/Media angles
After sitting down with you to determine your media ‘wish list’ and where you’d most like to achieve coverage, we brainstorm eye catching media angles that you’re happy to speak about as an expert.
3/Media relations
Next up, we create content by means of a news release, video or alert as an example, outlining everything that media need to know about your campaign. Teamed with an epic pitch, we go out to media to secure you the editorial coverage in the outlets that will result in publicity and buzz that people simply can’t ignore.
4/We share results
We communicate our results to you daily and do everything possible to not only meet KPIs but blow them completely out of the water!
Prices start from $5,500 per month, pending scope.
