The Leading
 B2B PR Agency in Sydney

Business-to-business or B2B marketing has become a prime method of building your brand, engaging potential buyers, and allowing businesses to adapt to any changes arising in the economy and/or industry. Agent99 takes on the entire process of building a B2B PR strategy for your business and its products/services so your brand can effectively reach its target audience(s) as intended.
We utilise our commercial experience and impressive contacts in this realm to get you and your brand into the outlets that matter to your business audience to secure the right opportunities and build your thought leadership.
How Do We Establish an Effective B2B PR Strategy?
At Agent99, we map out the best approach for your business’ B2B PR campaign and follow those steps to launch an effective strategy for a successful outcome:

Corporate Business Profiling/Thought Leadership B2B PR

We utilise our commercial experience and impressive contacts in this realm to get you and your brand into the outlets that matter to your business audience to secure the right opportunities and build your thought leadership.
Here’s how we do just that:
1/ Business media pitching
After creating a detailed B2B strategy to launch your brand or elevate your profile, we craft smart and eye-catching media materials with key business details. Alongside a targeted pitch and carefully crafted business-focussed media angles, we set out to secure earned media coverage in all the right outlets.
2/ Repurposing content
As part of your strategy, we are highly adept at repurposing content to create blog posts, EDMs, and social media posts to further amplify your thought leadership and reach as a business.
3/ We update you on wins
We work hard (it’s in our DNA!) to achieve the most wide-reaching profiling opportunities, updating you as we go on all the wins secured. We make sure to consistently measure outcomes to ensure they deliver on your campaign objectives, be that book or product/service sales, speaking or consulting opportunities.
Prices start from $5,500 per month.
Check out our B2B case studies here and contact us today to talk through how we can assist your business brand.
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How to Measure B2B PR Campaigns?

We understand that it is essential for our clients to see how their B2B PR campaign is faring, and so we ensure to provide them with progress reports as we go. We tend to measure how the B2B PR strategy is coming along by looking at traditional metrics such as number of impressions, number of placements and even share of voice.
Other ways include analysing the quality of media coverage, but most importantly we consider brand perception and how much credibility and trust has increased for the company amongst the target audience.

Is B2B PR Only a Digital Venture Now?

Although the digital landscape has dominated nearly all fields, the need for traditional methods will never completely retire. An effective B2B PR strategy utilises both digital as well as traditional practices. We ensure that traditional offline activities such as, trade shows, contests, billboards, setting up interviews, and hosting dinners etc., are employed as needed.

How do we Approach B2B PR Projects?

For every client that Agent99 serves, we ensure that the campaign is uniquely tailored to their brand as no two brands are the same. Moreover, we’ve helped many clients ranging from small businesses to enterprise clients with their B2B PR campaigns and have achieved outstanding results that exceeded expectations.
A top priority for our team through the entire process of a project is to maintain transparency with our clients to ensure the strategy and final execution of the campaign is up to standard, as every client knows their brand better than anyone else.

How to Get Started with Agent99 for a B2B PR Campaign?

There are many aspects to consider when building a B2B PR strategy and it can seem daunting if you’re unsure which direction to go in. Agent99 comes armed with the knowledge and skills needed to carry out a successful B2B PR campaign and can hit all the set targets effortlessly.

    Contact Our PR Team Now
    Get in touch to find out what our agency in Sydney can do for your business today.



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