At Agent99, we have a very distinct brand personality. Inspired by the character ‘99’ in the 60s TV series Get Smart, our brand stands for being clever, sassy and outcomes[...]
Ten years ago, the word “influencer” was commonly associated with bikini models, pouted lips and tanned skin. Today, YouTubers, Celebrities, TikTokkers and Content Creators all fall under the “influencer” banner[...]
This week, Smart Company published a business advice article from Sharon Zeev Poole on how to tailor your brand’s marketing in a time of crisis: I remember sitting down with[...]
‘Diversity’ was a buzzword introduced to foster inclusion in the workplace, however these days true value has been identified in encouraging diversity. Here are some compelling reasons why diversity IS[...]
Our friends at Meltwater Media Monitoring have published a piece about how social media influencers and content creators are not the same thing, and why understanding the difference will help[...]
