For food and beverage PR, is it worth engaging influencers? The short answer is a resounding YES. There are two main types of influencer collaborations for food and beverage PR:[...]

The media landscape has changed dramatically in the last decade, with the rise of social media and the emergence of new communication mediums like YouTube. This has required food and[...]

As an owner of director of an FMCG product or brand, the marketing laws surrounding your business are one of the most important factors to consider when it comes to[...]