Are launch events worth the investment?
As a PR and communications agency, the Agent99 team are constantly asked if launch events are worth the investment. Although events can require a significant outlay from both a resourcing […]
Should we DIY our PR or outsource it to an agency?
The age-old question for any brand – should we try and make some noise about this ourselves, or is it worthwhile outsourcing PR to an agency? Clearly, I’m going to […]
What I have learned as a PR intern
10 weeks at Agent99 has come to an end, and time has gone so quickly. “Time flies, when you are having fun” – isn’t that what people say? The last […]
How to make 2019 your best marketing and comms year yet
Although your New Year’s resolutions may have already fallen by the way side, don’t let this happen to your marketing and communications strategy. It’s a great time to; review the […]
We share the secret weapon to getting ahead of the competition this Christmas and New Years
Tis the season for giving and making resolutions, so here at Agent99 we are resolving your fear of rolling out a communications campaign during the Christmas and New Year period. […]
5 Ways to make a good impression on the phone
I know what you’re thinking. Who cares about phone etiquette anymore when everything is online? Business may happen more and more online but last time I checked, most offices have […]
Top Five Public Awareness Campaigns
Like regular businesses, NGOs and NonProfits rely on PR to get their message out there and secure funding. Below are five of the most successful public awareness campaigns of the […]
7 PR Campaigns that have taken over Social Media and the World
If you still doubt the power of social media, it’s time to think twice. Recent campaigns show the extent to which social media allows PR campaigns to garner serious awareness, […]
How to write a PR Brief?
As an established PR firm with over eight years under our belt in the Australian market, we are very fortunate to be contacted weekly by different organisations to look at […]
Why effective communication is the most important business skill
All successful businesses, no matter how different they may be from one another, owe a large part of their success to one common driving factor; effective communication. The ability to […]