Case Study Spotlight: Buderim – Ginger Pride Rally 2016
Buderim Ginger is one of the world’s largest suppliers of ginger root products, with their headquarters and most of their ginger crops located in Sunshine Coast QLD. They produce ginger […]
How to work with a PR agency
Working with a PR agency can mean the difference between a soft product launch and a massive product sell-out, a one-night limited audience engagement versus a sold-out traveling series. The […]
7 Ways to Empower Your Employees
It can sometimes be easy for leaders to forget that their business relies not only on their own performance, but that of their employees. Your employees’ success is intrinsically tied […]
A lightning round with Agent99’s newest intern
With the winter months upon us, apart from cooler temperatures and the marvellous VIVID festival, this means one thing specifically: a new agent has joined the team! As a result, […]
A day in the life of a PR specialist
There is often a misconception around what publicists do day-to-day. When people ask me what I do (and they don’t have much background information on PR), they often say “So […]
Agent99 announces free webinar series
We’re excited to announce the launch of Agent99’s webinar series – PR and Marketing Masterclasses – where we will interview a range of industry experts and share our expert advice […]
Are launch events worth the investment?
As a PR and communications agency, the Agent99 team are constantly asked if launch events are worth the investment. Although events can require a significant outlay from both a resourcing […]
Should we DIY our PR or outsource it to an agency?
The age-old question for any brand – should we try and make some noise about this ourselves, or is it worthwhile outsourcing PR to an agency? Clearly, I’m going to […]
What I have learned as a PR intern
10 weeks at Agent99 has come to an end, and time has gone so quickly. “Time flies, when you are having fun” – isn’t that what people say? The last […]
How to make 2019 your best marketing and comms year yet
Although your New Year’s resolutions may have already fallen by the way side, don’t let this happen to your marketing and communications strategy. It’s a great time to; review the […]