By now we’ve learned what influencer marketing is, how it can benefit your business and how to properly utilise influencers as a successful marketing tool. However, there are always a[...]
We’ve already learnt that Influencer Marketing is an online marketing approach that uses individuals with a considerable following on a dedicated platform to endorse products or services. If you’re intrigued[...]
Influencer marketing is an online marketing approach that uses individuals with a large following on a dedicated platform to endorse or promote products and events. Influencers are people who have[...]
PR is certainly not a little-known-secret these days, and has proven itself to be an integral and beneficial component of business growth and maintenance plans. Although it may seem like[...]
As an established PR firm with over 14 years under our belt in the Australian market, we are very fortunate to be contacted weekly by different organisations looking at engaging[...]
____ Hiring a PR agency is a major decision for any business and is a process that should not be rushed. The selection process can be a daunting one, and[...]
The line between marketing and Public Relations (PR) is often quite blurry and even for people working in the industry, it can be difficult to fully grasp what each discipline[...]
PR is often considered a nice-to-have as opposed to a vital service by business owners and marketers, and a common reason for this is because many question whether or not[...]
Public Relations is one of those jobs that no one seems to understand unless you’re in the industry. We often get asked what we do, or have people assume the[...]
Whether it’s calls to our Sydney HQ asking what public relations is, or family and friends on the weekend asking what our job involves, it’s clear that many people are[...]
