Our

News

So, you’ve determined that influencer marketing is worth it, but how much does it actually cost? Social media influencers range across many platforms and their reach, size, audience profile and[...]

Now that you know what influencer marketing is, how to develop an effective strategy, whether influencers are worth it for your particular business, and how to write a solid influencer[...]

You’ve chosen your influencers, all a perfect fit for you brand, and you’ve planned out a killer influencer marketing strategy… so now what? The next step is to write a[...]

By now we’ve learned what influencer marketing is, how it can benefit your business and how to properly utilise influencers as a successful marketing tool. However, there are always a[...]

We’ve already learnt that Influencer Marketing is an online marketing approach that uses individuals with a considerable following on a dedicated platform to endorse products or services. If you’re intrigued[...]

Influencer marketing is an online marketing approach that uses individuals with a large following on a dedicated platform to endorse or promote products and events. Influencers are people who have[...]

PR is certainly not a little-known-secret these days, and has proven itself to be an integral and beneficial component of business growth and maintenance plans. Although it may seem like[...]

As an established PR firm with over 14 years under our belt in the Australian market, we are very fortunate to be contacted weekly by different organisations looking at engaging[...]

____ Hiring a PR agency is a major decision for any business and is a process that should not be rushed. The selection process can be a daunting one, and[...]

The line between marketing and Public Relations (PR) is often quite blurry and even for people working in the industry, it can be difficult to fully grasp what each discipline[...]