Ten years ago, the word “influencer” was commonly associated with bikini models, pouted lips and tanned skin. Today, YouTubers, Celebrities, TikTokkers and Content Creators all fall under the “influencer” banner […]
This week, Smart Company published a business advice article from Sharon Zeev Poole on how to tailor your brand’s marketing in a time of crisis: I remember sitting down with […]
‘Diversity’ was a buzzword introduced to foster inclusion in the workplace, however these days true value has been identified in encouraging diversity. Here are some compelling reasons why diversity IS […]
Our friends at Meltwater Media Monitoring have published a piece about how social media influencers and content creators are not the same thing, and why understanding the difference will help […]
In troubling circumstances like the Coronavirus pandemic, many people have undoubtedly wondered why some PR and Marketing businesses are surviving and thriving, and why others are having to close up […]
Being born in the late 90s I was frequently told I wasn’t a genuine ‘millennial’ or 90s kid…and not technically being a 21st Century baby, I didn’t really fit the […]
When I started Agent99 over 13 years ago, I ran the business from home for 3.5 years. I had two full time employees working remotely and had all the server […]
As a continuation to Agent Amelia’s blog post last week on her biggest lessons learned in PR during the pandemic, I’ll be sharing the biggest lessons I’ve learned in marketing […]
During this pandemic, we’ve been forced to evolve and adapt at a rapid pace. While uncomfortable at times, it has introduced concepts and initiatives that have improved efficiency and results […]
Check out the final installment of ‘Ask the Agents’. This week we answer the following questions: How to inspire your team to rise to the challenge to step out of […]