Media Training 101: Preparing for Tricky Interviews
I’m sure, at one time or another, we’ve all witnessed a media interview that’s gone wrong. Perhaps the journalist caught the interviewee off guard with a question they weren’t prepared […]
Media Training 101: Why your key messages are SO important
Now that we’ve established the fundamentals of what media training is, how to prepare for different forms of media interviews and the benefits of media training for your business, we […]
Media Training 101: How to Find a Good Media Training Company
Now that you know what media training is, and its benefits in terms of preparing for an interview, we’ll delve further in exactly what to look for in a media […]
Media Training 101: Preparing for Different Forms of Media
Getting media trained and feeling ready for those important interviews and press moments is crucial to ensure you’re always calm and on message. You never want to be that person […]
Media Training 101: Why is Media Training Beneficial?
We’ve all witnessed a bad interview. Whether it’s been on the evening news or on the red carpet, watching a guest fumble over their words, say something odd or simply […]
Media Training 101: What is Media Training?
I have a not-so-surprising confession. I love the limelight. If you don’t know me, you’re probably thinking ‘who is this self-obsessed weirdo?’ But the truth is, I absolutely love any […]
Why PR is more than just media outreach
Media outreach is a public relations practitioner’s bread and butter; it’s what we do and what we do well. But media outreach alone is far from the only PR tactic […]
What I have learned as a PR intern
10 weeks at Agent99 has come to an end, and time has gone so quickly. “Time flies, when you are having fun” – isn’t that what people say? The last […]
How do you define a news angle? What makes the news?
Clients who have little to no experience with public relations, and often new recruits to the Public Relations (PR) Industry, tend to confuse advertising with PR. PR/Publicity is defined as […]
Top Five Public Awareness Campaigns
Like regular businesses, NGOs and NonProfits rely on PR to get their message out there and secure funding. Below are five of the most successful public awareness campaigns of the […]
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