News

How to rebrand like a pro

If you haven’t heard, we refreshed our brand recently! We dropped ‘PR’ from our logo to ‘Agent99’ and launched a dynamic new website that communicates our brand’s offering via rich […]

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How to write a PR Brief?

As an established PR firm with over eight years under our belt in the Australian market, we are very fortunate to be contacted weekly by different organisations to look at […]

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PR Versus Marketing

Public relations (PR) and marketing are often discussed in unison. Here at Agent99, we do both, but our core function always has been and always will be PR. That said, […]

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How to work with a PR agency

Working with a PR agency can mean the difference between a soft product launch and a massive product sell-out, a one-night limited audience engagement versus a sold-out traveling series. The […]

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